Are you here to get some tips to boost your business? Are you here to know how animation can bring success to your company? Are you tired of searching for the quickest way to interact with mass users?
If yes, I will let you know how the animation will help your business lead the market.
Nowadays, business tycoons put their minds to manufacturing the perfect product. But the reality is; that launching an ideal effect in the market isn't enough to make a profit. Today, everything is digitalized, which significantly impacts the customers. To sustain among your competitors and generate revenue, you must have a creative market plan to maintain in the digital marketplace.
One of the most powerful tools to market your products and services is animated videos. It will grasp the potential customers and increase your ROI. The animated videos highlight the key points of your products or services to the users. It is one of the most simple and efficient ways to promote your business at a possibly lower cost.
The animated videos keep engaging the masses and have an impact for a more extended period. Through animation, you can grasp the attention of your potential users and make them aware of your brand and new launchings.
What are Animated Videos?
Animated videos are moving graphics created with original drawings, illustrations, and designs. It includes computer-generated effects, made to move in an eye-grasping way using various artistic techniques.
Types of Animated videos
Motion Graphics
2D animation
3D animation
CGI (Computer-Generated Imagery)
Stop motion animation
Kinetic typography
Cartoons
Whiteboard animations
Stick figure animation
Let’s start with the seven benefits that animated video could bring to your business’s success!
7 Benefits of Animated Video for your Business
1] Helps To Increase The Conversion
The static states that 70% of the users buy the product or service after watching an explainer video. If you publish an animated explainer video on landing pages or social media handlers, the customer will have a better user experience. It allows audiences to gain more information and understand the product or service before placing the order.
2] Easiest Way To Make People Acquainted With Your Product
Consumers are always looking for a piece of helpful information about the product or service they aim to buy from a company. Today, entrepreneurs and users face a time crisis, and hence, they don’t have enough time to keep on searching for the product and come to a conclusion through lengthy text.
An animated product explainer video will be the best option to make their decision quickly and provide them with the information they are searching for. Such videos easily attract potential customers and help them understand how your product/ service/ company works.
You are adding an explainer video clip to your website will jackpot for your business.
3] Explainer Video Services Have Universal Appeal
When you were a kid, you loved to watch cartoons. Even today, many adults love to watch animated videos. In general terms, everyone loves to watch animated videos. For example, all loved Tom and Jerry, Rick and Morty, and Mickey Mouse.
Hence, this idea is one of the best options to teach in business as it has universal appeal. If a company manufactures a product or provides services promoted through an animated video, it will gain more users. It is that complex things are simplified and well explained through animation. For example, you can go for Red Bull by Dietrich Mateschitz.
4] Stand Out From The Competition
Using animated videos to promote your brand or business comes under digital marketing strategy. According to the current scenario, almost every company has established itself on an online platform, and hence, there is an increment in the competition digitally.
Getting animated explainer video services can set you different from this race! Animated video is an innovative way and a solution to set yourself apart from this competition, and it establishes you as a futuristic and creative company.
5] Animated Video Helps You To Rank Higher On Google
The data says that animated video helps you engage with the audience impactfully. VNI Global IP traffic and Service adoption forecasts for 2017-2022, by Cisco, claimed that by 2022 video will make up 80% of traffic compared to 67% in 2014.
This report concludes that animated video will be an independent content marketing tool. The video has a high power of engagement, and it is one of the best ways to top SEO trends that boosts website traffic.
Explainer videos make consumers stay longer on a website, unlike text and images scrolled up. Google algorithm is designed as which content engages more user's time. Here, Google recognizes the content as more valuable due to the time spent by users. Therefore, it boosts the website in search results and provides an opportunity to get more traffic.
6] Animated Explainer Videos Add Emotion
Humans are often led by their emotions, making decisions based on the way things feel to them. There is a report that states that we learn quickly through visuals. Our brain receives and processes visually well, and 10% of information is processed visually, and emotions are visually driven.
Today, 65% of people learn things visually, so animation video is more emotionally impactful, and it presents information visually and is more psychologically compelling.
Animated explainer videos can be more reliable because it connects to audiences emotionally, and the voice-over and music are more appealing to the viewer’s emotions.
7] Animated Videos Are Affordable
You will be thinking that creating an animated video or hiring a professional animated video agency will be expensive. But, let me tell you that it is cheaper than displaying ads and paid advertising. The animated videos are inexpensive because they are fast to produce and need little production team workforce.
It doesn't require expensive sets because everything is done on the computer. The last reason it is budget-friendly is that live actors are not needed, which cuts down the cost. If an expensive celebrity isn't there, the expenses are reduced for dress designers, customers, catering, make-up artists, and others.
Are you looking for the best animation artist or the best-animated video agency?
Reach Edit Panda! We can assure you for providing creative animated content to promote your brand with confidence!
Conclusion
Animation Video is a new form of Digital Marketing that is cost-effective and impacts customers for a more extended period. Here, I have detailed 7 Benefits that animated videos could bring to your business success.
Countless top-class companies are providing services explainer videos, but Edit Panda is standing as the top animated video agency. So, you must go with a wise option to increase your ROI and reach.